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Echuca IGA gets a makeover

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New look: Echuca IGA’s old branding on the left and Echuca IGA’s new branding on the right. Photo by Contributed

Echuca IGA Express is the first store in Victoria to shed its name and adopt a new name — IGA Echuca, The Local Grocer + Liquor — in a national move to make all Australian IGA stores more community oriented.

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